Extreme makeover, Bloomingdale’s North Michigan Avenue edition is now complete. And the big reveal is all sorts of pretty. I finally got to check it out last night with a few of my fellow Chicago blogger gals and strolled every inch of that iconic black and white tile soaking up all of the beauty real estate. It’s like 15 mini boutiques in one. When I’m in the Bobbi Brown space, I feel like I’m in a Bobbi Brown store! There’s LED screens with videos playing, right now it’s all Bobbi + Katie, and spacious counters to give you a little more room to play. Beyond flashy upgrades, there’s also more cosmetic brands, including NARS, Illamasqua—available in about a dozen total Bloomingdale’s stores now— Sisley, SK-II and four fancy private spa rooms, one solely dedicated to Chanel. Oh, and my fav part, the first Space NK apothecary in the Midwest! Space NK carries Rahua, Jin Soon, African Botanics, Tata Harper, Oribe, Lipstick Queen and other brands you don’t see in stores as often.
Gisele greets you upon entry!
Now that everything is fresh and shiny, Bloomingdale’s has a busy social schedule for the coming months. Tonight, The Everygirl is hosting a grand opening bash and the founder of Illamasqua, Julian Kynaston, will be making an appearance and hosting a “beauty crossfire” of sorts. Think ready-to-wear makeup looks vs. creative and colorful works of art. Oh, and….Space NK will have one of their ridiculously amazing gift-with-purchases available. Seriously, I can’t even believe all that is packed in this GWP. The good news? It’s available online if you’re not able to visit a store. The bad news? Quantities are super limited.